Email Writing

The following email samples were written for cold email marketing campaigns. The goal of each individual email is to spark interest with the reader, understanding that they have likely never seen the name of the company or the offering before. By using provocative subject lines and first-sentence attention grabbers, I aim to convert the reader into a lead by asking them to simply respond to the email. These emails alone are not meant to sell the prospect—as a warm/content-based email may attempt to do—but rather to open the door for the top-of-the-funnel conversation that comes next in the sales process.

Please click on the links below to view a PDF of the corresponding 9-step email sequence, presented by industry.

Business & Marketing

Reopening (Covid-19) Email

Web Design/Branding
Business Valuation
Data Visualization
Sales/Marketing

Consulting & Training

Leadership Training Program
Process Improvement Consulting

Technology & Software

Website Conversion Software
Marketing Software
Desktop-as-a-Service (DaaS)
Compliance Consulting & Software
Managed IT
Employee Incentive Software

Manufacturing & Utilities

Utility Services
Energy-Savings-as-a-Service
Electronics
Manufacturing

Other

Commercial Cleaning
Architecture